Isabella's Why
Hidden Innovations began from my experience growing up with Spina Bifida and the support of the people who walked beside me.
Along the way, my family and I saw the need for more understanding, encouragement, and practical solutions for families like ours. Through this campaign, I hope to give back to the Spina Bifida community through the Spina Bifida Association.
What Is Spina Bifida?
Spina Bifida is a birth defect of the spine, a condition that can impact movement, sensation, bladder and bowel function, and daily life in different ways. Every person’s journey is unique, and the impact is often felt by the families and caregivers who support them. Through this campaign, I hope to raise awareness, encourage understanding, and support a tightly knit community.
How You Can Help
There are three simple ways to support this campaign.
Shop
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Shop the give-back collection and use code SBASTRONG for 10% off. Hidden Innovations will donate 50% of the discounted purchase price from each eligible item to the Spina Bifida Association.
Donate
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Prefer not to shop?
You can still support the campaign by making a direct donation of any amount to the Spina Bifida Association.
Share
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Help us spread the word by sharing this
initiative with family, friends and your community. Awareness grows when more people learn, care and take action.
Featured Give-Back Products
Our give-back collection includes products created with purpose, comfort and meaning.
Shop with Purpose and Save 10%
Use code SBASTRONG at checkout to receive 10% off selected campaign products.
Your purchase helps support the Spina Bifida Association while helping us raise awareness,
encourage understanding, and give back to the community.
Choose How You Want to Give Back
Every purchase, donation, and share helps bring more visibility to individuals, families, caregivers, and advocates connected to the Spina Bifida community.
You can support this campaign by shopping our selected give-back products or by making a direct donation of any amount to the Spina Bifida Association.
As part of this campaign, Hidden Innovations will donate 50% of the discounted purchase price from selected campaign products to the Spina Bifida Association. Use code SBASTRONG at checkout to receive 10% off eligible campaign products.
Thank you for supporting a cause that is deeply personal to me and for helping us raise awareness, encourage understanding, and create more inclusion and impact.
